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GM. This is Milk Road, the daily newsletter that keeps you healthy and fresh on crypto, unlike swimming in the Seine River. 

Here’s what we got for you today:

• 📊 Bull markets last longer than you think

• ✍️ Milky Movements: Winners and losers of July

• 🥛 PRO Portfolio updates

• 🎙️ The Milk Road Show: This Narrative Will Make a Comeback This Cycle! w/ Zeneca

• 🍪 Bank of England cuts interest rate

COTD: BULL MARKETS LAST LONGER THAN YOU THINK 🗓️ 

Get your popcorn ready and take a seat because we’re dissecting bull markets with a chart that's as riveting as an Oscar Winner. 🏆️ 

Carson Investment Research has laid out the timeline of bull markets in the S&P 500 since 1949, and let me tell ya, these bulls have more stamina than your uncle on karaoke night. 🎤 

The average bull market clocks in at 61 months, over 5 years of good vibes and upward trends. 📈 

For context, that’s enough time to learn a new language, train for a marathon, or binge-watch every season of Friends – twice.

For those of you who need a quick recap:

• Bull Market: Stock prices rise by 20% or more (based on S&P 500). It’s like the market chugged a Red Bull – everything’s soaring.

• Bear Market: Stock prices drop by 20% or more. Think of it as a bear going into hibernation – slow, sleepy, and kind of a bummer.

Here’s the bull market history breakdown:

• The longest bull: This bad boy started in March 2009 and went strong for 131 months. That’s nearly 11 years of market euphoria. (Keep in mind this was post recession)

• The short speedster: The shortest bull market was a quick 21 months, kicking off in March 2020.

And where is the current bull market at? 21 months strong!

So how long will this bull run… run, and what does it mean for crypto? 🐂

Since crypto became a big enough asset class in the 2017 cycle, its bull and bear markets have been in sync with the S&P 500 like dance partners at a wedding.

We hit rock bottom just a month after the S&P 500 did, kicking off this current bull run.

So, if this bull run is 21 months in, and the average bull run is 61 months, we’ve got 40 months left on the clock.

That would bring us to a date of around the end of November 2027. 🗓️

Most crypto folks are calling for the bull run to wrap up in 2025 because of the usual 4-year cycles... but what if this time is different? 

Maybe our crypto bull market will run similar to the average stock market run of the past, keeping the party going longer. 🤷

We want to know what you think. When do you believe this bull run will end?

A/ 2024

B/ 2025

C/ 2026

D/ 2027 and beyond

Hit reply and let us know your thoughts!

MILKY MOVEMENTS: 3 WINNERS & 2 LOSERS 🥇

Hey Roaders, it’s that time again!

Grab your spoons and get ready to dive into last month’s token winners and losers out of the top 100 on CoinMarketCap. 🪙 

Here’s what was riding high (or crashing hard) last month:

Winners

1/ Mantra ($OM) was up 46.40%

• What it is: Mantra is a community-governed DeFi platform that focuses on staking, lending, and governance.

• The token: $OM is used for staking rewards, governance votes, and various DeFi services on the platform.

• Why it was up: A surge in DeFi activity and new partnerships have boosted confidence in Mantra.

• What to watch for: Keep an eye on further DeFi integrations and potential staking updates.

2/ Helium ($HNT) was up 39.36%

• What it is: Helium is a decentralized network for IoT (internet of things) devices, aiming to create a vast network of interconnected devices.

• The token: $HNT is earned by providing network coverage and is used to pay for data transfer within the network.

• Why it was up: Expansion of network coverage and new partnerships with IoT companies have driven up demand.

• What to watch for: Future network expansions and any major new partnerships could push $HNT.

3/ XRP ($XRP) was up 32.58%

• What it is: XRP is the native token of the Ripple network, designed for fast and low-cost international payments.

• The token: $XRP is used for transactions within the Ripple ecosystem and by financial institutions for liquidity.

• Why it was up: Positive developments in Ripple's ongoing legal battles and new use cases for cross-border payments.

• What to watch for: Keep an eye on the legal landscape and new financial solutions that leverage XRP.

Losers

1/ Starknet ($STRK) was down 32.00%

• What it is: Starknet is a Layer 2 scaling solution for Ethereum, using zk-rollup technology to increase transaction throughput.

• The token: $STRK is used for transaction fees and governance within the Starknet ecosystem.

• Why it was down: Delays in network upgrades and concerns over competition from other Layer 2 solutions have spooked investors.

• What to watch for: Progress on their technological roadmap and any new partnerships or integrations.

2/ Flare ($FLR) was down 28.92%

• What it is: Flare is a blockchain platform that aims to bring smart contract functionality to various networks, including XRP and Litecoin.

• The token: $FLR is used for transaction fees, governance, and as collateral within the network.

• Why it was down: Slow development progress and competition from other smart contract platforms have weighed on its price.

• What to watch for: Any major network upgrades or new developments that could reignite interest in $FLR.

Thanks for checking out this month's edition of Milky Movements. We’ll keep our eyes on what pops off 🍾 or takes a dump 💩 next month. 

P.S. Given the volatility here, these assets seem to be for those with a risk-on tolerance… well there’s a particular long lost narrative that has also been for those with an appetite for risk!

Want to know what it is? 

Check out today’s episode of The Milk Road Show with Zeneca to find out why he thinks there’s a short term 3-5x up for grabs! 🎧️👇️ 

YouTube | Spotify | Apple Podcasts

MILK ROAD PRO PORTFOLIO UPDATES 📊

Look! Up in the sky! It’s a bird! It’s a plane! It’s… the Milk Man sharing his latest portfolio changes.

Like clock-work, every Thursday, we’re here to share our updated list of investments from the Milk Road PRO Portfolio. ⏰ 

Disclosure: We are not a day trading portfolio so don’t expect a high volume of trades. Read our “how to build a crypto portfolio in 2024” report to learn more about our portfolio strategy. 💼 

Portfolio performance 📈 

The Milk Road PRO Portfolio saw a slight increase over the past 7 days. Our portfolio value is at $108.1K, up 0.6% since last week.

The stock market has paused its strong uptrend over the past week, affecting the crypto market too.

So when will crypto start to grow and reach new all-time highs?

We believe that once the Mt. Gox FUD and Grayscale $ETH outflows are resolved in the next week or two, it's all uphill from there.🎢

With China already pouring significant liquidity into the market, other countries are likely to follow suit. This bodes well for risk-on assets.👀

Portfolio changes 👀

BITE-SIZED COOKIES FOR THE ROAD 🍪

A16z Crypto backs DePIN project Daylight with fresh funding. $9M was invested by the firm in Daylight, a project aimed at incentivizing users to connect their energy devices (e.g., solar panels, electric vehicles) to earn rewards.

Polymarket's trading volume soars to $387M in July. The prediction market hit a trading volume of $387M in July. Will it hit the $1 billion milestone before the election… Those trading candles are getting as big as election promises!

Bank of England cuts interest rates by 0.25%. The Bank of England has cut rates for the first time in four years, lowering them to 5%. Looks like they're doing their bit to sweeten the economic tea across the pond. Wen U.S.A?

Donald Trump selling Bitcoin sneakers. Trump is now selling Bitcoin-themed sneakers after his keynote at the Bitcoin 2024 conference. Just when you thought his shoes couldn't get any more golden!

MILKY MEMES 🤣

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ROADIE REVIEW OF THE DAY 🥛

VITALIK PIC OF THE DAY

DISCLAIMER: None of this is financial advice. This newsletter is strictly educational and is not investment advice or a solicitation to buy or sell any assets or to make any financial decisions. Please be careful and do your own research.